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Building Character, On and Off the Field
The NFL knows that developing talent is about more than creating great football players — it’s about creating great people. That’s why the league supports coaches and other leaders that provide young men and women with the leadership, resources and skills they need to help them succeed in life, no matter where their path may lead.
High school coaches have a unique position that allows them to help build character in the young people whose lives they touch.
See how coaches across the country — including several former NFL stars —shape the lives of their players on the field and off. And see how one high school’s players learn about domestic violence and pledge to always respect women and their loved ones.
NFL Football Operations’ mission is to establish a culture of clarity, consistency and credibility in all aspects of the greatest game. Football is an essential piece of America’s fabric, uniting fans, players and communities with a simple yet powerful bond. We honor the game’s history while continuing to innovate and preserve the sport for future generations of fans, players, coaches, teams and officials.
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